AMZTarget
Amazon competitor tracking

Track competitor listing changes on Amazon before they impact your sales

Add competitor ASINs alongside your products. AMZTarget monitors their pricing, seller counts, is in stock, content updates, ratings, reviews, and keyword rankings — alerting you immediately when they make a move.

We save the ASIN and the marketplace you pick, and prefill them after signup. That marketplace becomes the account default.
  • Free plan, no credit card required
  • No Seller Central access required
  • Instant Telegram and email alerts
Amazon marketplaces
  • .com USA
  • .co.uk UK
  • .ca Canada
  • .com.mx Mexico
  • .com.br Brazil

Competitors won't announce their strategy changes

Checking competitor listings manually every morning works for two ASINs. Beyond that, manual tracking falls apart.

−$4

Unnoticed competitor price drops

A competitor lowers prices on Tuesday. You only realize it on Friday after noticing a multi-day decline in your sales.

#9

Competitors overtaking your key terms

A competitor updates their title and jumps from page 2 to #9 for your main search phrase while you weren't tracking their ranks.

out of stock

Missed competitor stockout opportunities

The market leader runs out of FBA stock for 3 days — a prime window to scale ad spend that passes unnoticed without tracking.

Competitor listing metrics AMZTarget monitors

Competitor ASINs receive identical full-featured monitoring, change history logging, and real-time alert routing as your own products.

Pricing & offer tracking

Monitors active Buy Box prices (before vs. after) and total active seller offer counts.

Stock & availability status

Tracks stockouts and restocks — key signals for adjusting pricing or scaling ad campaigns.

Content & listing copy edits

Tracks changes to titles, main images, bullet points, specs, and category assignments.

Ratings & customer review sentiment

Monitors rating changes, new customer reviews, and evolving feedback trends in "Customers say".

Side-by-side keyword rank tracking

Assign your target keywords to competitor ASINs to track relative positions, page numbers, and Δ1/Δ7 trends.

Competitor keyword research

Use Reverse ASIN to reveal core search phrases driving competitor listings along with search volume.

How many product & keyword slots do you need?

Competitor ASINs utilize standard product slots. Calculate total products and keywords to select the right plan.

Required product slots —
Required keyword slots —
Recommended minimum plan —

Competitor ASINs consume product slots; assigned phrases consume keyword slots. Child variations added as individual products consume standard product slots.

Competitive response playbook

Turn competitor alerts into clear operational steps.

Price dropped

Evaluate competitive price matching

Check their seller count and inventory status. Automate responses within safe profit bounds using Growth/Pro Competitor Repricer.

Out of stock

Capitalize on competitor stockouts

Ensure your inventory and pricing are optimized to capture demand from buyers seeking immediate alternatives.

Title changed

Run Reverse ASIN audit

Analyze new keywords targeted in their updated copy to determine if you should add those terms to your tracking.

Rank gain

Correlate rank jumps with listing edits

Cross-reference competitor rank jumps against recent content or pricing edits logged in the Monitoring tab.

Inside the application

Real AMZTarget screenshots (product names blurred). Click any image to enlarge.

Product catalog: Buy Box status, price, and ratings at a glance
Product catalog: Buy Box status, price, and ratings at a glance
Reverse ASIN results: search phrases, volume, trends, and depth
Reverse ASIN results: search phrases, volume, trends, and depth
Keywords: position, page, Δ1/Δ7, Volume, 3m/12m trends, and Depth
Keywords: position, page, Δ1/Δ7, Volume, 3m/12m trends, and Depth

Up and running in 5 minutes

No complex integrations or Seller Central exports — just paste an ASIN and configure a few settings.

  1. 1

    Add your ASIN

    Start by adding your core product ASIN along with its primary target keywords.

  2. 2

    Add competitor ASINs

    Add rival ASINs as separate products and assign identical keywords to compare rank performance.

  3. 3

    Route competitor alerts

    Direct competitor alerts to a dedicated Telegram channel to keep competitor updates separated from your main product alerts.

Transparent plan limits

Clear expectations that accurately match what you see in the app.

  • Each tracked competitor ASIN utilizes 1 standard product slot; assigned keywords consume standard keyword slots.
  • Side-by-side comparative views are under development: currently each ASIN displays on its own product card with dedicated keyword tables and charts.
  • AMZTarget tracks public page data exclusively (private competitor sales volume, ad spend, and Seller Central inventory levels are not accessible).
  • Updates are captured during scheduled check passes (1 to 24 times daily based on plan).

All tools included in AMZTarget

One app, one plan: all tools work together seamlessly and are included in your subscription.

Keyword rank tracking Position, search results page, Δ1/Δ7 trends, variation-aware matching, and charts alongside price and BSR. 1 to 24 checks daily. See how it works → Buy Box & hijacker protection Lost Buy Box, new unauthorized sellers, price cuts, and out-of-stock events — instant Telegram alerts within your check interval. See how it works → Listing change monitoring Track titles, images, bullets, product details, category, ratings, and reviews with complete before/after history. See how it works → Reverse ASIN research Extract high-converting keywords from your listing or competitors with search volume, 3m/12m trends, and suggest depth. Add to tracking in one click. See how it works → Customizable alerts 15 event types sent via email and Telegram (DMs, groups, channels) with custom routing rules per ASIN. See how it works → Smart repricer Schedule price updates or automatically follow competitors within min/max profit bounds via official Amazon SP-API. See how it works →

Plans: Product slots, keyword slots, and Reverse ASIN runs

Competitor tracking depends on product and keyword slot allowances. Reverse ASIN runs help uncover competitor keyword strategies.

Free

$0
  • 1 product
  • 5 keywords
  • 1 check/day (12/day first 14 days)
  • 1 reverse ASIN/day
  • 2 suggestion searches/day, 1 volume requests/day
  • No repricer
  • Review alerts from Starter
  • 1 Telegram channel
Start free

Starter

$19 / month
  • 20 products
  • 200 keywords
  • Up to 6 checks/day
  • 10 reverse ASIN/day
  • 20 suggestion searches/day, 10 volume requests/day
  • Schedule repricer
  • Review monitoring
  • 20 Telegram channels
Get started
Most popular

Growth

$49 / month
  • 60 products
  • 600 keywords
  • Up to 12 checks/day
  • 20 reverse ASIN/day
  • 40 suggestion searches/day, 20 volume requests/day
  • Schedule + competitor repricer
  • Review monitoring
  • 60 Telegram channels
  • 3 team seats
Get started

Pro

$99 / month
  • 150 products
  • 2000 keywords
  • Up to 24 checks/day
  • 50 reverse ASIN/day
  • 100 suggestion searches/day, 50 volume requests/day
  • Schedule + competitor repricer
  • Review monitoring
  • 150 Telegram channels
  • 10 team seats
Get started

Prices in USD. Paid plans are billed by Paddle.com (Merchant of Record). Cancel anytime in your account. 14-day refund rights: see Refund Policy.

Payments are processed securely by Paddle. Refunds

AI assistant

Ask your own cabinet, in plain language

Connect Cursor, Claude, or another assistant. It answers from the AMZTarget account you already use — your ASINs, not a generic guess about Amazon.

You can ask

Which of my ASINs lost the Buy Box since yesterday, and which keywords dropped off page one?

  • What it can see

    Products, keyword positions, price and BSR history, listing changes, and Reverse ASIN reports.

  • What it cannot do

    The key is read-only. It cannot add an ASIN, change alerts, or move a price.

  • How to turn it on

    In Profile, create a key and paste the connection example into your assistant. The secret is shown once.

Frequently asked questions

No. AMZTarget monitors public product page data like an ordinary buyer. No notification or contact is ever made with the seller.
Add the competitor ASIN as a product and assign identical keywords. Their positions, search pages, and Δ1/Δ7 trends will display identically to your ASIN.
No. Monitoring tracks public page metrics: prices, seller counts, stock status, content edits, ratings, reviews, BSR, and search rankings.
You can track as many competitors as your product slots allow: Free (1 product total), Starter (20 products), Growth (60 products), and Pro (150 products).
Yes, on Growth and Pro plans. The Competitor Repricer adjusts your price relative to theirs within min/max bounds using official Amazon SP-API.
Yes. Open the competitor product settings to assign dedicated Telegram channels or email inboxes specifically for that ASIN.
Amazon.com (USA), Amazon.co.uk (UK), Amazon.ca (Canada), Amazon.com.mx (Mexico), and Amazon.com.br (Brazil). You choose the marketplace for each ASIN, so one account can track products on several of them. Rank checks, alerts, and charts follow that product’s marketplace and its local time.

Further reading

How to Track Amazon Competitors: Price, Rank and Listing Changes That Actually Matter How to track Amazon competitors: pick the right ASINs, watch price, listing edits, reviews and keyword rank, and turn each change into a clear next step. Read article → Reverse ASIN keywords: how to turn an Amazon listing into a research plan How to find keywords from a listing with Reverse ASIN, assess demand, and run a seven-day rank test without unnecessary keyword clutter. Read article → Amazon listing changes: catch new titles, prices, and images in time How to track changes to Amazon titles, prices, images, bullets, and availability, set up useful alerts, and test the process in 7 steps. Read article →

Start tracking your main competitor today

Add their ASIN — initial check establishes a baseline, and all subsequent changes generate complete before & after logs.

We save the ASIN and the marketplace you pick, and prefill them after signup. That marketplace becomes the account default.

Free plan: 1 product, 5 keywords, 14-day trial with up to 12 checks a day. No credit card required.